VetValue Connect is a structured, expert-led practice sale platform built by the team behind $1.3 billion in completed veterinary practice transactions — delivering an institutional-grade M&A process at fees 45–70% below the traditional broker standard.
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Selling a veterinary practice is likely the biggest financial transaction of your career. Yet many veterinarians negotiate directly with corporate buyers — and it almost always costs them.
The deal is zero-sum. Every dollar of value you don't capture goes to the buyer. Every risk they offload is assumed by you. Corporate consolidators know this. They do it every day.
Receive a Brokerage QuotePresent your practice to ten different buyers and you'll get ten different numbers. The gap between the lowest and highest offer can be substantial. Creating the right competitive setting is crucial to securing the highest valuation at the best terms available.
They want to buy low. The offer you receive in a direct, one-off conversation is likely well below what the market would pay for your business.
Most sellers stay on post-close. A tense negotiation can damage a relationship you'll depend on. An experienced intermediary can push hard on price and terms without putting that relationship at risk.
Sharing sensitive information with parties who own competing practices carries real risk. A skilled veterinary practice broker manages information flow and anticipates problems before they arise.
It pays to be certain you did it right.
Traditional veterinary practice brokers charge 4 to 8% of the sale price and control almost everything — the buyer list, the timeline, the information flow, and the negotiation. You often can't see who's interested, what they're offering, or where the process actually stands.
That structure creates misaligned incentives. Brokers at large firms are typically juggling multiple deals simultaneously, maintaining relationships with repeat buyers they've placed deals with before, and operating under firm quotas tied to closed transactions. Those incentives don't always point in the same direction as yours. When a familiar buyer who moves quickly shows interest, there can be pressure to push the deal forward — even if another buyer might offer a better outcome. You may never know the difference.
What's more, many brokers lack the professionalism and requisite experience to effectively advocate for sellers. There are few barriers to entry in the brokerage profession.
"At VetValue, our partners have completed over $1.3 billion in veterinary practice transactions — some setting the high-water mark for valuation at the time they closed. We've seen what a well-run sale looks like. We built Connect to make that standard accessible to every independent practice owner."
A broker incentivized to close fast will push toward the easiest deal — not the best one. Speed benefits them. A better outcome benefits you.
In traditional brokerage you often can't see who's interested, what they're offering, or where the process stands. The information belongs to the broker, not to you.
Few barriers to entry mean many brokers come from sales, purchasing, or small business backgrounds — unlikely to possess the full skill set needed to advocate effectively for sellers of veterinary practices sitting across the table from private equity backed buyers.
4–8% of the sale price for a process you can't see and don't control. Connect was built to offer more for significantly less.
Connect gives every veterinary practice access to a consistent, high-quality sale process — at fees 45% to 70% below traditional broker rates. Our platform guides buyers and sellers through every step on a shared timeline — keeping everything organized, transparent, and moving forward. The seller is always in control.
All communications and documents in one place, visible to everyone who needs them. No surprises, no black boxes.
Every stage sequenced for efficiency and consistent outcomes. A shared timeline keeps all parties aligned and accountable.
A rigorous, standardized framework that protects sellers at every stage of the transaction.
The data, insight, and expert advice you need to make confident decisions at every stage.
Scheduling, document execution, and marketing materials handled efficiently — so you focus on what matters.
Options tailored to your objectives — from self-directed discount brokerage to strategic financial advisory.
"Sellers who use Connect achieve better valuations and terms, protect their businesses through the process, and keep significantly more of the proceeds."
Receive a Brokerage QuoteDr Stitzer came to us already holding an offer from a buyer he trusted — and skeptical that anyone could improve on it.
I had sold a couple of practices of mine before, so I was skeptical that this team could get me more than the offer I already had from a buyer I liked. Not only did they get me several times more value, but they got it from that same buyer!
Dr Paquin was fielding multiple offers from PE-backed consolidators when he hired us — and wasn't sure any advisor could outperform what he'd already secured.
I had several offers from PE-backed consolidators when I found these guys. VetValue found me a great partner and got me four times more total value than the highest of those offers I was able to secure for myself. They are amazing!
Connect offers different service levels so that each seller can maximize their return. Your goals — financial outcome, cultural continuity, staff protection, timeline, post-sale involvement — determine the strategy.
You drive the process without a human advisor. Connect provides the platform infrastructure, legal framework, buyer access, and document management tools. Our fee is a fraction of the traditional broker standard — and you retain full control over every decision.
A dedicated expert advisor, supported by our analytical team, will work hand in glove with you as Connect administers your practice sale — from preparation through letter of intent execution — with the same institutional rigour behind our $1.3 billion in completed transactions.
For the most complex engagements — multi-doctor practices, high-EBITDA operations, multi-location groups, or practices fielding offers from sophisticated private equity investors — our Strategic Financial Advisory provides the deepest level of involvement, expertise, and advocacy.
Select the path that fits your situation: self-directed Discount Brokerage, Full-Service with a dedicated advisor, or Strategic Financial Advisory for complex practices.
Your engagement letter includes a mutual NDA and clearly sets out how we work for you. No surprises.
Connect shows a step-by-step timeline for every stage, for every participant. Active steps and deadlines are clear. You control the pace.
Upload key financial documents and answer questions through our secure Data and Information Exchange. Your answers form the basis of your marketing presentation and virtual data room.
Once we've built your detailed financial model, we walk you through your value drivers. You decide whether to proceed to market — or pause to address additional sources of value first.
Your practice is introduced to qualified buyers through a structured, NDA-protected process. No buyer learns more about your practice than they need to advance to the next step.
The most motivated buyers submit a Letter of Intent through Connect. We analyze each one and present a clear comparison so you can choose what best meets your goals.
Once you accept an LOI, attorneys are invited to the virtual data room with full access to pre-LOI communications — so everyone is held to their word. The efficient deal drafting and diligence process with no surprises ends with a closed deal and lower legal bills.
"Start with a number you can trust."
The Free & Easy Valuation gives you a discreet estimate of your practice's worth in about 10 minutes — no name, no phone number, no obligation. It's the natural first step before a brokerage quote.
Receive a brokerage quote on your practice sale. There is no obligation, and everything you share is fully confidential.
Prefer email? Reach us directly at brokerage@vetvalue.pet
Tell us about your practice and a VetValue advisor will follow up — confidentially, with no obligation.